Benamor is a historic brand founded in Lisbon in 1925, thanks to the smart intuition of a far-sighted pharmacist. Right from the start, Benamor stood out for treatments with innovative and handcrafted formulas. Today, the natural ingredients and adorable packaging of the products make Benamor a brand that from its Portuguese roots has grown to international success.
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Benamor is a skincare brand with a long and successful history. The maison was officially founded in 1925, in Lisbon, at the 189 of Campo Grande. Here, a far-sighted pharmacist had created particular and miraculous beauty ointments that had immediately received great consent of the public. And this also thanks to the formulations of these beauty products, based on high quality natural ingredients. But also, thanks to beautiful sales packs that knew how to capture the eyes of the most curious ones. And even today Benamor is famous for these same simple distinctive traits: beauty for beauty and quality for quality.
A proof of this is the first beauty cream created by Benamor, Créme de Rosto, a face cream that is still prepared according to the same recipe of the time. Certainly, the line of "essential products" has expanded over the decades: a treatment against hair loss (one of the first ever!), a sunscreen cream, lipsticks and facial tricks ... All this has made Benamor a reference brand for the Portuguese beauty world and, by now, also the worldwide one!
Naturally, however, innovation and research have taken fundamental steps forward in the beauty treatment sector. And Benamor did not stay to watch. In fact, new and very interesting products were born from the Portuguese laboratories. How not to mention the Alantoíne line, which takes care of your hands, rebalancing and protecting the skin of the hands as if it were wrapped in a warm invisible glove. Or the Gordíssimo line, with shea butter and beeswax that offers unrivaled hydration. Or the inevitable Jacarandá, which takes its name from a symbolic tree of the city of Lisbon: a magnificent tree that, only for a few days of spring, covers the city with petals of an intense bright lilac color and makes it bloom again, like the beauty that Benamor takes care of every day.
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